True Blood premiere date announced, with two promotional sites online.

HBO has announced that True Blood will premiere on Sept 7th, with a run of twelve episodes.

The series is based on novels of Charlaine Harris and set in Louisiana in a world where vampires walk the earth.

Anna Paquin stars as Sookie Stackhouse, a telepathic waitress, with Stephen Moyer as Bill Compton, a vampire.

Alan Ball, creator of Six Feet Under, is producing the series.

There also appears to be a couple of websites launched to promote the series:
Blood Copy and a site for a ficticious product called Tru Blood, a synthetic blood drink…yummy.